Print + Brand

BoardRoom magazine

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Client

Institute of Directors

A new formula

Building on the good work done previously, our main objective with the redesign was to up the ante. The Institute of Directors are thought leaders in governance and we wanted to strongly reflect this in the publication. 

We opted for pointy (and potentially provocative) cover imagery with minimal, uncluttered messaging. Inside we wanted to make the content accessible; we broke it into readable chunks and injected custom graphics, infographics and photography, all with an eye to inspire and equip people in governance.

We introduced statement cover concepts that communicate a single idea.
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The dimensions of the magazine have been customised for a friendlier reading experience.
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The IoD have received resoundingly positive feedback to the new format, layouts and sustainable practices in the magazine.
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Every effort has been made to guarantee the pages of this magazine are sustainably sourced and produced.
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