Print + Digital + Brand + Packaging

NZ Rugby Events

NZR_Top-Mobile.jpg NZR_Top-Desktop.jpg


New Zealand Rugby

Ready, Set, Chicago!

The brief was to dazzle VIPs with a bespoke invitation to the November 2016 Chicago Test match. We paid homage to the City of Lights with a jazzy, oversized printed invitation that still rang true to the NZ Rugby brand and included die-cut detail, silver foil, stitched spine and hand-made envelope. As expected there was a digital translation to HTML email form.

Some authentic All Blacks jersey fabric may have been harmed in the making of these passport covers.

London calling…

The highly anticipated 2015 Rugby World Cup saw many Kiwi’s packing their passports and heading to London. We kicked it up a notch for NZ Rugby VIP’s who received this handmade gift box containing passport cover, iPad cover, London guide book, ticket folder, map and merino blanket – all 100% personalised.